Pink* and the Design Process, Part I
The Research Phase
10:00a - 12:00p
We began our project in the halls of Margaret Morrison, home of Carnegie Mellon’s School of Design. Sophomore communication designers, junior and senior industrial designers, and a graduate student in product development participated in directed storytelling sessions where they described salient moments from the job search, preparing for Confluence, and working with Career Center resources.
After each session, we handed out cards with sticky notes and asked that students write one idea inspired by their (unique) Oblique Strategy. Example Oblique Strategies* included:
Change ambiguities to specifics.
Humanize something that is free of error.
Emphasize the flaws.
Water.
*Oblique Strategies were created by Brian Eno & Peter Schmidt

Directed storytelling with a senior industrial design student at Carnegie Mellon.

Career Center resources for students preparing resumés and portfolios.

Junior communication designers during the open studio session of Confluence.
Tags: exploratory, generative, research